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 Not too long ago, the people at Twist took a closer look at the sponges in their kitchen and realized something profound. Almost every other product in the cleaning aisle has undergone some kind of evolution, while sponges have been the same for decades. They set out to turn the world of cleaning products on its head – combining design and environmental responsibility to create functional, beautiful, and responsible alternatives. Twist offers a small line of sponges that are big in impact. Each of their five products has been designed from the ground up (production to packaging) to be as effective and ecologically sound as possible. Some products, like the Euro Cloth, offer a new way to approach kitchen and bath cleaning. Others, like the Loofah Sponge™, are simply a more eco-conscious alternative to their traditional competitors. Twist believes in a clean world. And that means more than sparkling countertops. It means paying attention to what goes into their products (and what happens to them when they’re tossed away). Making a sponge is a very challenging process, and one that only a handful of producers undertake. Cellulose sheets (100% tree fiber) are mixed with cotton and heated into a liquid that is poured into large molds. Adjusting the salt particles added to the mix creates those familiar holes. The mix is then dried as a giant block, sliced into various shapes, rinsed sparkling clean, combined with an antibacterial agent, and finally packaged. This process can lead to a lot of waste. Billions of sponges are produced every year. An industry that big has an impact on the world around it. At TWIST, they take special care to make sure 99.97% of all their waste is reused in production. And, their cellulose is sourced from renewable tree farms. Twist is committed to continually improving their production process to minimize their effect on the environment.
Results 1 - 5 of 5
Results 1 - 5 of 5
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